How can you combine lightness, aesthetics
and high information value?
Just like we did in its visual campaign
for Polish skincare brand Isono.
The task from the client was clear, but left room for imagination: a light visual that emphasizes the airiness and cleanness of the brand, but demonstrates the entire product line at the same time. We managed this thanks to a neutral and light color palette and a lot of space on the visuals. We were able to profitably show the product and make it a true king of visuals!
